Ogilvy mather

Explore the influential work of Ogilvy Mather, a leading advertising agency that has left an indelible mark on the industry. Discover the campaigns and strategies that revolutionized the world of advertising.
This Ad Campaign Shows How Smartphones Divide Families Smartphone, Social Issues, Addicted To You, New Chinese, Smartphone Addiction, Campaign, Marketing, Wall, Print Ads

Mobile phones have taken the world by storm, first popping up in their now “dumb” yet still practical form and over time morphing into the smartphones we know today. Somewhere along the way, they also kicked off the very heated discussion of phone addiction and how it is capable of dissociating us as a society. The Center of Psychological Research collaborated with Ogilvy to launch an ad campaign to counter this antisocializing trend.

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Töbe Pickford